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TweetThere are three reasons an apartment on Central Park West in Manhattan costs so much: location, location, location.  In this post we’ll give you four reasons why having your law firm’s data on martindale.com is so important, and they don’t all involve the same word. If we think of the Internet like a virtual real […]

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TweetVisibility is key for keeping lawyers and law firms competitive in online legal marketing.  As the Senior Director supporting LexisNexis’ cutting-edge, web-based marketing solutions, my job is to ensure that prospective clients can find the right lawyers and law firms whenever and where ever they are searching online.  It’s really exciting to be a part […]

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TweetEveryone wants to be on page 1 of Google; there’s even a rap song about it.  But what does it mean to spend time and money investing in search engine optimization (“SEO”) if people leave your site after visiting the home page? High Bounce Rates = Worthless SEO Back in January 2010, I posted “Quality […]

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TweetA (not so) long time ago, in a galaxy far, far away (on the Internet) …. The lawyers at Nixon Peabody LLP are Jedi Knights when it comes to dealing with the dark side of copyrights (infringement, P2P sharing, pirating, etc.).  These issues become even more menacing when they arise online.  In an effort to […]

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TweetSearch has always been a central part of the martindale.com experience.  If you are like most of our users, you come to martindale.com to search for a lawyer or law firm.  What you may not be as aware of is the breadth of other resources right at your fingertips, including over 30,000 legal articles and […]

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Tweet Everybody is talking about Wolfram Alpha:  it’s new, changing all the rules, is it a competitor for Google, is it not a competitor for Google, will it need some regulation over data delivered and will it be able to answer ANY question? Working in the legal industry means that a large part of my […]

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Tweet Recently, Google has been testing a new enhancement to its web search service where it places a search box within the search results. I’m not sure if there is even an official name for it yet, but basically it places a search box below the top result and allows the Google user to search that […]

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