Poll Results: Do Virtual Law Firms Pose a Threat to Large Law Firms

by Mike Mintz on March 23, 2010 · 2 comments

in Martindale-Hubbell Connected,martindale.com

In a recent quick poll on Martindale-Hubbell Connected we asked the following question:

Do virtual firms pose a serious threat to the large law firm business model?

And here are the results:

VLO Poll results

At first it looked like respondents were going to vote the other way (last week a majority of voters were holding that VLOs did threaten the large law firm business model).  As we head into week two of our Virtual Law Firm event the pendulum has swung the other way.  In a recent interview with Carolyn Elefant of MyShingle.com, she said that virtual firms definitely pose a threat to big firms.  What do you think?

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{ 2 comments… read them below or add one }

cristina wrote onApril 18, 2010 at 7:30 am


We think that the next logical step is going to combine these very small (solo) firms into virtual firms that cut out the cost overheads of the not very large firms.


davednh wrote onMarch 24, 2010 at 10:23 am

Carolyn is absolutely right on this one – and anyone who votes “no” may be guilty of putting their head in the sand. When you have issues of cost control and an industry slow to change its billing practices you have set the stage for the advance of virtual law firms. The economy has already driven many mid-large firms to break up and small specialty firms to get created. The next logical step is to combine these very small (solo) firms into virtual firms that cut out the cost overheads of the large firms. Not trying to predict the demise of the large firm, they will continue to be around, but a large block of business is heading to virtual firms (see also: eCommerce v. brick and mortar, Legal process outsourcing, iTunes v. the record stores, google v. yellow pages, etc., etc.)…


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