This week we’re pleased to present a series of posts by a number of esteemed journalists and experts on the broad topic of online networking for lawyers and legal professionals. Thanks in advance to Bob Ambrogi, Rees Morrison, Monica Bay, Larry Bodine and Sean Doherty for their contributions coming up this week.
What’s happening? Why are we doing this? Well, let me explain.
Online networking in the legal community has steadily changed over the past 1-2 years with new innovations and slow but steady adoption and use. Certainly the advent of several legal-specific networks, along with use of broad-based platforms such as LinkedIn and Twitter have propelled this trend forward at a faster clip more recently. In fact, according to the 2008 Networks for Counsel Survey, nearly 50 percent of lawyers are members of online social networks and more than 40 percent of attorneys believe professional networking has the potential to change the business and practice of law over the next five years.
And to be sure, in an era of tight budgets, less time and restricted travel, these options have emerged as a fast, efficient and cost-effective way for lawyers to re-ignite networking activities that are so clearly valuable to the business and practice of law. In fact, you might even say that the industry is nearing a tipping point where the pace of adoption will pick up even more and we will see online communication become a mainstay.
It is against this backdrop – and in parallel with the launch of the Martindale-Hubbell Connected network – that we thought it would be good timing to check in with some experts to get their perspectives and to foster some timely and focused attention on the subject.
Therefore, each day this week, our guest bloggers will post an entry on their own blogs taking on some aspect of online networking that they feel bears further discussion or exposure. We here at Martindale-Hubbell will link to it from this page, as well as from the blog section inside Martindale-Hubbell Connected. And, you can also follow along day-to-day from the bloggers’ sites – moving from one to the other each day. I think it’s safe to say you’ll see some Tweeting about the posts as well.
In the end, we want to facilitate an easy way for you to get the thoughts, ideas and observations from some of the people most in tune with what’s happening in the world of networking in the legal profession. I encourage others to contribute as well. Send us the links to other blog posts, and we’ll be happy to post them as well.
First up this week is Rees Morrison, so check out his blog, Law Department Management. A link to the next day’s post will be at the bottom of his and so forth during the week.
We hope you enjoy and participate in the discussion.