How can law firms truly help deserving charities when so many different non-profit organizations work to assist people who may be impoverished, sick or looking for a second chance in life, or even a first chance? How can this be done within the framework of a firm’s business mission, yet still make a positive impact?
Gallop, based in St. Louis, Missouri, is answering those questions in 2012 with a new charitable awareness and fundraising initiative called “The Year of Making a Difference.” This new program supplements Gallop’s historic commitments of time, money and resources to scores of non-profit organizations and, not incidentally, complements the thinking behind firm’s client-focused approach evident in its newly-branded tag line “The Difference is Evident.” (See http://www.GallopLaw.com)
Managing Partner Thomas J. Campbell observes, “So far as we know, Gallop is the only law firm in St. Louis with a program of this kind. Many law firms support a variety of non-profit enterprises. Yet, it is never enough because charitable needs in our community loom large. ‘Year of Making a Difference’ is one way Gallop is trying to do more in a challenging economy.”
Every month during the “Year of Making a Difference,” Gallop is partnering with one non-profit organization. Each month, Gallop will launch a charity awareness campaign on www.LinkedIn.com and via additional communications. The firm will acknowledge every new follower of Gallop’s LinkedIn profile by donating one dollar to that month’s participating non-profit organization.
In addition, Gallop attorneys, paralegals and staff arevolunteering to handle any project or chore the charities assign. “We have discovered great opportunities for Gallop to help with hands-on involvement with our charity partners in this initiative,” says Campbell, adding, “In one month, we may read to children or help kids who blind with social activities. Another month we may pack gift baskets for soldiers returning from overseas. In another month, we may visit kids who are fighting illness in their hospital rooms, or provide information and guidance to a non-profit group to help them grow.
“We created this multi-faceted program to enhance our attorneys, paralegals and staff members’ current involvement with charitable organizations with a goal of helping even greater numbers of people, particularly children, during these challenging economic times for non-profits,” Campbell asserts.
For the “Year of Making a Difference,” Gallop will showcase these groups: Big Brothers-Big Sisters of Eastern Missouri (www.bbbs.org/); Focus St. Louis (focus-stl.org); Habitat for Humanity St. Louis (www.habitatstl.org); KidSmart (www.kidsmartstl.org); Leukemia & Lymphoma Society – Gateway Chapter (www.lls.org); 501Connect, Inc. (www.501Connect.com); Operation Food Search (www.operationfoodsearch.org); Operation Home Front (www.operationhomefront.net/Missouri/); St. Louis Sports Commission Sports for Kids Program (www.stlouissports.org/); United Cerebral Palsy Heartland (www.ucpheartland.org); Wings of Hope (www.wings-of-hope.org); Lighthouse for the Blind-Saint Louis (www.lhbindustries.com) and the St. Louis Society for the Blind & Visually Impaired (www.slsbvi.org).