From the monthly archives:

April 2011

TweetI’m a child of the 1980s. I grew up with Atari, ALF, Mr. T and The Smurfs. Then there was the music. Amidst the launch of MTV, the 80s produced some memorable (or is it hard to forget?) music. My favorite song from this decade is a-ha’s “Take on Me.” No doubt, you know the […]

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TweetHaving spent several years in charge of a marketing department in a UK law firm, it’s probably fair to say that I’ve encountered many different responses from lawyers to the whole concept of legal marketing. Some lawyers appreciated what I did, because they recognised that I supported their business goals and helped to increase the […]

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TweetWhether you’re celebrating Passover or getting ready for Easter, I hope you had a fantastic week. We here at martindale.com Connected had a lawcastic week ourselves. Yes, I said lawcastic. How could I not considering the great multimedia content we posted to our community this week, namely the two latest editions of our martindale.com Connected […]

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TweetWhile lawyers are busy practicing law, they often forget a most valuable business development tool – the firm’s website.  Based solely on the look, feel and capabilities of a firm’s site, consumers form opinions and make quick judgments on whether to contact the firm or lawyer. That’s why it’s critical to understand how consumers behave […]

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TweetAs we all know, corporate law departments have a duty to preserve evidence when they are notified the company is being sued or when there is a reasonable chance the company is going to be sued. What follows is the important and detailed process of issuing a litigation or legal hold.  This week, during our […]

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TweetIt is with great sadness that I must inform you of the passing of longtime Martindale-Hubbell leader Lou Duffy on Friday at his home in Annandale, NJ.  To those who knew him as a friend and colleague, Lou will be remembered most of all for his generosity of spirit and for the joy with which […]

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TweetWhen a man’s an empty kettle he should be on his mettle, And yet I’m torn apart. Just because I’m presumin’ that I could be kind-a-human, If I only had heart. Tin Man, The Wizard of Oz (musical) As Dorothy, Toto, and the Scarecrow bound through the forest on their way to meet the Wizard, […]

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TweetIn last week’s blog, I discussed a new report on the current state of legal marketing in Brazil and Mexico. The report, produced by Gonçalves & Gonçalves Marketing Jurídico and Mexican consulting firm Hernández Romano Consultores, discovered that a remarkable 63% of Brazilian firms and 66% of Mexican firms surveyed did not employ a single […]

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TweetSometimes it’s nice to receive some good advice for free. Whether it’s heartfelt counseling from a trusted friend or a kind word from a stranger, wisdom can come from everywhere. This week, Connected members have had more than their fair share.   “Giving to get” Shelley Dunstone, Principal at an Adelaide-based legal consultancy, shared her […]

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TweetHaving spent a large part of my working life managing a law firm marketing department, I tend to assume that my experiences about how law firms market themselves are shared by firms the world over. I therefore confess to finding some of the results of a new survey by LexisNexis Martindale-Hubbell, produced in conjunction with […]

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